Speakers And Bio’s

Brand Strategy, Digital Marketing, Leadership, Financial success, Marketing Analytics and many more

Said Baaghil

The Middle East's Most Unconventional Mind on Brand/Marketing and Branding.Said Baaghil is the Unconventional Brand/Marketing and Branding consultant whose out of the box ideas ignite companies to rethink how to reach their target audience and build sustainable Brands. His expertise, however, are not for the faint-hearted. His clientele consists of CEOs, CMOs of leading organizations who are bold enough to be strikingly different from their competitors by breaking the chains of traditional patterns, evolving their business and as a result, creating brands that dominate the category.

Cher Fulton

Passionate about the digital space and its infinite possibilities, I am a digital tactician who is inspired by forward moving action, developing and communicating global visions that provide market differentiation and competitive advantages across all projects. I do this through interpreting market research and scrutinising consumer journey and interaction with brand otherwise what I like to refer to as our measure for “market reality”, market and global forecasts and trends after which I craft tactical digital marketing solutions from a strategic point of view. These solutions are geared to address specific business conundrums. I am inspired by the dynamic nature of technology, its challenges and enjoy investigating, discovering how best to use the various digital products to answer business’s needs. The diversity of our online space and creative possibilities provide fresh ground , as we pioneer in bringing first to market solutions to our market.

João Moedas

Over the past 10 years I've created, co-created and launched successful companies and brands across a variety of industries, but always with a focus on innovation and social marketplace impact. Companies such as Brainsell, TheCityGuru and brands like Glowork (the first and only company dedicated to women empowerment in the workplace in Saudi Arabia) and Glowfit (an extension of Glowork targeting women's health & fitness in KSA) are perhaps my proudest professional achievements.

Anel Marx

Anel is the Chief Operations Officer of Take Answers and Founder and CEO of Anelke Consulting .Former Marketing GTM and Privacy Lead for Microsoft with 16 years of extended experience in the Middle East, Africa and the USA . Anel is a Marketing and Operations expert bringing to the business a highly successful track record in the establishment of Go-to-Market strategy; development and deployment of sales and marketing programs that drive pipeline generation and sales revenue; development of customer segmentation/data analytics strategies; operationalisation of sales and marketing performance including design and implementation of performance scorecards and dashboards to measure return on investment. Known by my business partners as having a great eye for detail, business acumen, strong analytics capabilities, sales and marketing landscape (360/helicopter view) and a natural aptitude for problem solving.

Anchal Andrews

SkillMaker is a Soft Skills and Frontline Process Training and Development Company, established in 2013. Anchal Andrews is the Founder and CEO of SkillMaker. She has developed experienced Frontline, Middle Management and Senior Management employees in Automotive, Construction, Trading, Pharmaceuticals, Financial Services and Hospitality. Anchal is a Fellow Member of the Chartered Management Institute incorporated by the Royal Charter in the UK. She is the Author of Beyond Frontline Excellence published by Partridge a Penguin Random House Company. SkillMaker has been the finalist for the Stars of Business Awards – Middle East. Her publications and interviews include: FHRAI Magazine – India and Professional Manager Magazine – UK. Anchal is known for her thought leadership in professional services.

Desray Clark

Desray is a management consultant, learning integrator and executive team coach. She is currently a professional associate at the Gordon Institute of Business Science lecturing in the fields of process, team and project management. Specialties: Building executive teams, team leadership and team coaching. Safe space creation, confidence builder.

Amr Banaja

Amr leads the SEDCO Holding's marketing, corporate communications and CSR programs which includes the Riyali Financial Literacy Program targeted at reaching over 2 million Saudi Youth by 2020. He currently serves on the Board of Tarfeeh a SEDCO Holding owned company focusing on the casual dining market in Saudi. He is also a board member of Oqal, a non-profit organization that aims at bringing together young business entrepreneurs together with angel investors. Amr is also currently the deputy head of the Corporate Social Responsibility Committee for the Jeddah Chamber of Commerce.

Adam Mauro

Adam Mauro is an Entrepreneurial Philanthropist on a path for personal growth, professional development, synergistic team building and spiritual enlightenment. As an entrepreneur he believes in capitalism and as a man with a passion for people he supports community, leadership and grassroots free enterprise. The possibilities of the human potential is truly limitless when people come together for a common goal and this is why Adam is a strong believer in dreaming big, acting on it daily and associating with likeminded people.

Ameer Alrimawi

He is the founder of LightTravelers and LightCoaching, two local social enterprises going international; He began organizing trips and excursions around the world to serve communities by engaging themselves in supporting philanthropic causes.

He began his career in Saudi Arabia, a challenging market, that is limited and novice to such events and consistently provided exceptional services to numerous parts of society. This experience has equipped him with impeccable adaptability and diversity. As a result, it is easy for him to pursue any endeavor in an open society with multitudes of opportunities.

Alrimawi’s skill-set includes sincerity and team spirit, coupled with the step-up ability of a born leader. In addition, he coaches and mentors start-up colleagues, a source of deep satisfaction for him.